Insider Pages
One theme of last year for this blog was ‘dead companies doing well’. Friendster, I posited, was the ultimate example of a ‘dead company’ doing extremely well. Insider Pages is another.
Peter Krasilovsky recently interviewed their GM and found much of the same positivity. Interestingly, Citysearch considered the acquisition as a corner tenant of their partner network and helping them set it up.
The company is profitable on a 10 person headcount + corporate support from IAC. Which is probably quite easy but a sign of what may become of Yelp: A nice business that turns over $30m a year, is profitable but the dollars don’t begin to approach the size of the social cachet and effects it has.
