Marvel
The chapter closes for the battle of Marvel:
“Billionaire financier and Revlon Inc. chairman Ronald Perelman has agreed to pay $80 million to settle longstanding litigation with trustees for the comic-book publisher formerly known as Marvel Entertainment Group Inc.”
Those interested in the formation of the ’super-hero’ movie business should read the book Comic Wars, which essentially details the fall of Marvel, the comic book company, the fight between Perelman and Icahn over the scraps, and then the rise of the company formed by the vision of Avi Arat, whose company used to profitably make toys based upon the characters while the comic books lost money.
It’s probably an even better read now that the formula of super hero movies is so proven and as low risk in the movie business as franchise sequels.
