<?xml version="1.0" encoding="UTF-8"?><rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:atom="http://www.w3.org/2005/Atom"
	>
<channel>
	<title>Comments on: How Mortgage Lead Gen Providers Got Into Trouble</title>
	<atom:link href="http://brontemedia.com/2008/04/09/how-mortgage-lead-gen-providers-got-into-trouble/feed/" rel="self" type="application/rss+xml" />
	<link>http://brontemedia.com/2008/04/09/how-mortgage-lead-gen-providers-got-into-trouble/</link>
	<description>There are those who experiment and those who follow the formula</description>
	<pubDate>Mon, 08 Sep 2008 13:51:11 +0000</pubDate>
	<generator>http://wordpress.org/?v=2.5</generator>
	<xhtml:meta xmlns:xhtml="http://www.w3.org/1999/xhtml" name="robots" content="noindex" />
	<item>
		<title>By: New Mortgage Section at Homethinking &#124; Bronte Media</title>
		<link>http://brontemedia.com/2008/04/09/how-mortgage-lead-gen-providers-got-into-trouble/#comment-48831</link>
		<dc:creator>New Mortgage Section at Homethinking &#124; Bronte Media</dc:creator>
		<pubDate>Tue, 06 May 2008 21:30:36 +0000</pubDate>
		<guid isPermaLink="false">http://brontemedia.com/2008/04/09/how-mortgage-lead-gen-providers-got-into-trouble/#comment-48831</guid>
		<description>[...] (and so to the eCPM of direct response inclined mortgage sites). And half the industry that partied drunk on high fees on exotic mortgages are now dead. But I am building for the longer term where the site can become valuable to users and that will [...]</description>
		<content:encoded><![CDATA[<p>[&#8230;] (and so to the eCPM of direct response inclined mortgage sites). And half the industry that partied drunk on high fees on exotic mortgages are now dead. But I am building for the longer term where the site can become valuable to users and that will [&#8230;]</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Save Production</title>
		<link>http://brontemedia.com/2008/04/09/how-mortgage-lead-gen-providers-got-into-trouble/#comment-42707</link>
		<dc:creator>Save Production</dc:creator>
		<pubDate>Fri, 11 Apr 2008 21:00:17 +0000</pubDate>
		<guid isPermaLink="false">http://brontemedia.com/2008/04/09/how-mortgage-lead-gen-providers-got-into-trouble/#comment-42707</guid>
		<description>See this post; that inventory is being eaten up by EDU companies.

http://overpricedad.wordpress.com/2008/03/31/ha-my-online-edu-business-is-doing-great-also/

Additionally, subprime messaging drove conversion more than generic messaging.

Best.</description>
		<content:encoded><![CDATA[<p>See this post; that inventory is being eaten up by EDU companies.</p>
<p><a href="http://overpricedad.wordpress.com/2008/03/31/ha-my-online-edu-business-is-doing-great-also/" rel="nofollow">http://overpricedad.wordpress.com/2008/03/31/ha-my-online-edu-business-is-doing-great-also/</a></p>
<p>Additionally, subprime messaging drove conversion more than generic messaging.</p>
<p>Best.</p>
]]></content:encoded>
	</item>
</channel>
</rss>
