Bronte Media

The biggest reason I decided to start Homethinking was that there were simply too many real estate agents out there. Not that they should be replaced or that there was no need for them but that it was hard to choose a good one because of all the noise out there. As home prices went up so did the number of agents. Everybody knows someone in real estate simply because nearly everybody is in real estate these days.

And especially so in the more expensive markets. Sandy, one of our marketing interns, put together an analysis of just how bad it has become on our company blog. She analyzed the list of CNN’s 25 most expensive places to live. In Miami (which weirdly isn’t on their list) for instance, there is one real estate agent for every seventeen people who live there.

In these pockets the market is nearly tending toward one to one marketing. Quite literally. A scenario of one realtor for every one person who makes decisions about engaging a real estate agent. Unless the percentage commission structure changes, which is very unlikely in the near term, the trend will continue.

I also have a favor to ask you. After a story I wrote up about Google Maps got voted up on reddit to position 50 and gave about 1200 unique readers to the story in one day, I am fascinated by social news sites.

So, if you would, can you please vote (now while you are reading this post) for the analysis on Digg here, Netscape here and Reddit here? Thanks!